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Phase 1 - $100,000
Research & Development
March 2013 - December 2013
- Focus groups with 6-11 year olds and parents
- Gathering of data and statistics on the benefits of arts education for kids in schools, homes and the community.
- Production costs for shooting of 30-minute pilot (locations, insurance, set, cameras, script, director, talent, costumes, editing)
- Salaries for Educational Research Professionals
- Salaries to Production Crew
- Salary to Executive staff to devote 40+ hours a week
Phase 2 - $300,000
First Season: 13 Episodes
January 2014 - December 2014
Phase 3 - $600,000
Second Season & National Exposure
January 2015 - December 2015
*Addition Phases will expand the access of the television show nationally and promote more opportunities for community engagement.
VISION FOR PHASE 1: RESEARCH & DEVELOPMENT
The Kids TV Shows that have had a positive and lasting impact on youth (Sesame Street, Reading Rainbow, 321 Contact), extensive research & development went into the show even before it reached the airwaves. We, at Gordon Education, see this research & development as the most critical part of creating a performing arts TV show for kids that is interactive with the viewer. We aim to create a television show that will be engaging to kids, but also have proven positive and lasting affects on academic performance, emotional development and problem solving skills. We will be following the "5-point research study based on the Blues Clues" model outlined in The Tipping Point to conduct our research in Houston.
We aim for Houston to be a model for the rest of the country in demonstrating how this TV show can be utilized to the benefit of kids, schools and the communities in which we live.
The centerpiece of the research & development is our close partnership with the Houston Independent School District. Every school in Houston will have the opportunity to see how this TV program can be used in the classroom, as well teacher's can use the online aides to print out lesson plans and use the interactive media to engage the students in the classroom.
Finally, we will be shooting a 30-minute pilot episode at the end of the research phase to create a model for each subsequent episode to follow. This episode will be shown to multiple focus groups to determine effectiveness in the home and classroom setting.
Help us reach our goals to air Take the Stage!
First Season: 13 Episodes
2nd Season and National Exposure
LEVELS OF SUPPORT
$250,000 - $499,999 (produces one season)
2 star Underwriter -
$500,000 + (produces two seasons)
Gordon Education would like to extend a thank you to Williams Companies for being the first sponsors and generously supporting Take the Stage.
Development & Research,
Completion goal: December 2013